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Amira Rashad

MICE Quotient / Amira Rashad

Amira Rashad

ABOUT

Amira is CEO of BulkWhiz, the first bulk grocery ecommerce platform in the Middle East, powered by home grown artificial intelligence. She has extensive strategy, operations and marketing experience across the technology, media, consumer products and services sectors.

She was most recently the regional Head of Brand for Facebook Middle East, North Africa & Pakistan, working closely with leading global and regional companies as well as the startup and VC ecosystem. She has advised Fortune 500 companies as a senior consultant with Booz Allen Hamilton, and led teams at PepsiCo, Yahoo, Dun & Bradstreet, and Leo Burnett Advertising, while working in the U.S., Europe, Middle East and Africa.

Amira holds an MBA from Harvard Business School, and is s a UK Foreign Office Chevening scholar. She is a board member of Tech Wadi in Silicone Valley and The MIT Enterprise Forum Middle East. Amira is a regular speaker at major regional events on ecommerce, artificial intelligence and women’s issues.